I was born and raised in Lisbon, but I write in Portuguese and English with equal mischief. I like big ideas, but I’m a sucker for wordplay. I’m a firm believer that a pun is the lowest form of humor, when you don’t think of it first.

Besides copy, I write basslines for my band The Crumbs! We’ve got an album, played gigs in Lisbon, London and Liverpool, and made a grand total of 65€. I couldn’t be prouder.

But more than Copywriter or Musician, I’m a (restless) Creative: I’m using A.I. (Midjourney) to storyboard a script I wrote, I’m plotting my million-dollar boardgame (it’s Pirates meets Risk and Catan), I’m perfecting my 10-minute stand-up routine (it’s very funny, according to my mom), and I’m the unofficial mastermind of my friends’ annual Christmas party (it takes a lot more work than you think).

In short, I like to make things. I’m a Creative first, and a Copywriter second.